’tis true, Rocky Horror didn’t just make it up. In seven short days Charles Atlas (or Angelo Siciliano to his friends) can make you a new man with his “Dynamic Tension” workout system.

1970s Charles Atlas
Everything I needed to know about exercise I learned from musical theatre.
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Tagged as 1970s, advertising, art, beauty, bodybuilding, business, charles atlas, comedy, culture, design, dynamic tension, exercise, fashion, fitness, friends, history, humor, lifestyle, marketing, media, musicals, new man, photo, rocky horror, workout system
I’ve nominated you for the Versatile Blogger Award. Great posts, keep ‘em coming!
PS: Have you ever seen any of the Sears House Kit ads? They’re neat!